Did you know?
Persuasion is not the same as manipulation.
"Both persuaders and manipulators know the how and why of human motivation. And, both utilize their knowledge to cause the action they desire a person to take. However, the crucial difference between the two is that while manipulators use that knowledge to THEIR advantage, the persuader uses it to the OTHER person’s advantage."
- Bob Burg, http://www.burg.com/2010/08/persuasion-vs-manipulation/
No comments:
Post a Comment